Lesley Walter Cake Design


Wondering how to choose the perfect aesthetic for your wedding? Well the wedding experts at Norwich Wedding Dress Shop Boutique Of Dreams are here to help with this quick and handy guide just for you… 

How to choose the perfect aesthetic for your wedding...

Choosing an aesthetic for your wedding can be a fun and exciting process, but it can also be overwhelming with so many options to choose from. Here are some steps to help you choose an aesthetic that best reflects your personality and style, so that you can create the wedding day of your dreams…

  1. Explore your personal Style
  2. Think about your budget
  3. Get inspiration from everywhere
  4. Factor in your venue
  5. Think about decor and details
  6. Explore your perfect wedding cake & catering
  7. Don’t forget the outfits

The important thing to remember when exploring how to choose the perfect aesthetic for your wedding is the whole celebration should be a reflection of you and your partner’s style and personalities. Don’t be afraid to combine  styles to create a unique approach that is truly yours.

1: Explore your personal style

Start by thinking about your personal style and what kind of aesthetic would best represent you and your partner. Do you prefer minimalist, modern, or romantic styles? Are you drawn to bold colours or softer pastels? It is a really good idea to have an initial sharing session between you as a couple so you can discuss what has been in your head or what you have dreamt of for your wedding. The earlier you can do this the better – in case there are some really different opinions between you! 

2: Think about your budget

Now this one may not be the glamorous side of the considerations when exploring how to choose the perfect aesthetic for your wedding but it is an important one. Making sure you are clear on your budget will stop you from falling in love with an aesthetic that is unachievable, but it will also get you both clear on your priorities. If it is all about the dress for the bride, and all about the cake for the groom, then these need to be given that priority level in the budget. 

3: Get inspiration from everywhere

There are so many places both online and in real life that can give you inspiration for your perfect wedding aesthetic. From Instagram, Tik Tok and Pinterest through to local wedding fairs and big bridal exhibitions, you can find inspiration for your big day that will help you to define your approach. 

Top tip: Start a Pinterest board and pin photos or videos whenever you see something online that you love. You can share it as a couple, share it with your wedding planner, cake designer and bridal store (and everyone else) so that everyone is on the same page when it comes to finding the right vendors to bring your vision to life.

4: Factor in your venue

It can be tricky when it comes to choosing a venue that complements your aesthetic as your venue can play a more than a significant role in determining the overall look that your celebration achieves. We recommend visiting as many venues as you can once you have an idea of the overall look and feel you want to go for. For example if you want a light and airy approach then booking a gothic mansion may not be appropriate! Get curious when you visit venues and ask as many questions as you can, you never know there may be some hidden spots that they don’t show everybody, perfect for those showstopper wedding dress shots, or intimate couple moments…

5: Think about decor and details

Decide on the decor and details that you want to incorporate into your wedding. Do you want to have flowers, candles, or other decor elements? Making decisions on the details will help you to build up a vision for the overall aesthetic of your wedding day. 

6: Explore your perfect wedding cake & catering

Your wedding day is about delighting all of the senses, and taste is no exception! Explore what sort of food you want to provide for your wedding – do you want to be on trend right now with grazing boards and dessert tables or would you prefer the traditional wedding breakfast? Does a modern take on a wedding cake pique your interest, or do you have your heart set on a showstopper fine art wedding cake? Your approach to the cake and catering can have a big impact on the overall vibe of your wedding so do not underestimate the power in these decisions.

7: Don't forget the outfits!

The approach you take to your bridal party outfits has a huge impact on the overall aesthetic of your wedding. Think about it – all eyes will be on you so making sure you have chosen bridal wear that reflects the aesthetic you want to achieve is really important. The best wedding dress shops and groom’s outfitters will work with you to understand the vibe, theme and overall look for your big day, as well as your dreams for how you want to look and will help you to find the perfect outfits for your celebration. At Boutique Of Dreams, just like with Lesley’s cake consultations we cannot wait to hear your love story, and to work with you to bring that to life in your wedding celebration. 


Finding the perfect vibe for your wedding will come more naturally than you think once you start exploring, and finding wedding vendors that you connect with. Be open, take your time and most importantly – have fun!

Fancy having a fun day out to find your perfect wedding dress? At Boutique Of Dreams it is well worth the journey – with exclusive use of the bridal suite, unique designers and a luxury experience for you and your loved ones, you will be glad you made the trip. Click here to find out more about us…

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